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Katie Argueta


Recent Posts

3 min read

Clowder Case Study: American Choral Directors Association (ACDA)

By Katie Argueta on 22 April 2019

ACDA membership consists of choral directors who represent more than one million singers across the United States. ACDA members teach choral music in public and private schools - kindergarten through senior high school - and at the college and university levels. They conduct a variety of choral groups, including boy choirs, children's choirs, men's and women's choruses, junior and senior high school choirs, college and university choruses, ethnic choirs, vocal-jazz ensembles, and symphony choruses. They also conduct choirs in their communities and in their places of worship. Membership is established by submitting a membership application and annual dues.

2 min read

How Mobile Engagement Revolutionized Starbucks

By Katie Argueta on 26 March 2019

1 min read

The Benefits of a Configured vs. Custom Mobile App

By Katie Argueta on 19 February 2019

To maximize the efficiency and success of our solution, we take a configured approach to app development. And while we stay away from full customization, there are still many options we make available for tailoring and personalization of each app such as feature selection and namingcolors and brandingintegrations and logo usage. This allows our clients to experience the feeling of customization without taking on all of the risks involved. 

The risks of full customization include:

2 min read

Mobile App Development 101

By Katie Argueta on 23 January 2019

1 min read

Clowder Backporting

By Katie Argueta on 7 January 2019

Topics: Clowder News
1 min read

Clowder Platform Update: New Advertising Features

By Katie Argueta on 8 November 2018

Clowder® is excited to present its new self-service ads platform. The simple-to-use tool lives right inside each client’s web-based admin and offers a wide array of display ad placements - 40 to be exact. In-app ads allow sponsors to reach an organization’s network through a modernized method. Advertising in this dedicated environment helps sponsors place themselves in front of a highly targeted audience in order to gain greater results. .

Topics: Clowder News
2 min read

Texas Automobile Dealers Association (TADA) Launches A New Year-Round Mobile Membership App

By Katie Argueta on 16 October 2018

The following piece is an article published in TADA's most recent issue of Dealers' Choice Magazine: 

Your membership is now at your fingertips with the new TADA app! The Texas Automobile Dealers Association is dedicated to bringing its over 1,300 Texas Franchised Automobile Dealers together in one simple, mobile hub for news and information. The organization is excited for the increase in member connectivity the app aims to bring about. TADA CFO Albert Ploch expressed, “The app provides the TADA membership with news updates, event information and an easy way for members to discuss issues and be more in direct contact with their fellow dealers.”

The app was developed by Clowder, which provides associations with native apps uniquely tailored to their organization for greatly enhanced member engagement year-round. “We’ve discussed having a TADA app for years,” Ploch explains. “Most of the apps we’ve had in the past revolved solely around events. TADA needed an app that was relevant all year long, easy to manage, and available at a cost-effective price. That is why we chose Clowder®. They checked all the boxes.”

You’ll find many features in the app that help keep you up-to-date with TADA. Once you opt-in to the app’s Push Notifications, you’ll never miss a beat when it comes to association announcements and happenings. The Newsfeed is where you’ll have access to the latest content posted such as industry articles, legislative updates and regulatory changes impacting your business. Users are then able to easily bookmark and share. To also stay updated with TADA events, you can find everything coming up listed in the Events Tab with coordinating information.

1 min read

Keeping Content Fresh in Your Year-Round Mobile Membership App

By Katie Argueta on 3 October 2018

1 min read

How Mobile has Driven the Change to Subscription-based Pricing

By Katie Argueta on 6 September 2018

Clowder Platform Update: New Forum Features

By Katie Argueta on 23 August 2018

Topics: Clowder News

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