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Katie Argueta


Recent Posts

1 min read

Client Spotlight: The American Baseball Coaches Association

By Katie Argueta on 31 July 2020

ABCA's Deputy Executive Director Jon Litchfield sat down with our Client Success Team to chat about the advantages their organization has seen by providing a mobile app to members throughout the pandemic.

Take a look at the clip below from our recent client-exclusive webinar:

 

6 min read

Q&A with Web Scribble

By Katie Argueta on 25 June 2020

We recently sat down (virtually) with Web Scribble's Director of Marketing, Dawn DiLorenzo, for a discussion on job boards, our new partnership, and job accessibility after the recent COVID-19-related effects on employment. Check out our conversation:

Topics: Clowder News
3 min read

Our New Normal

By Katie Argueta on 10 June 2020

The coronavirus pandemic and the social distancing it's sparked around the world has put a lot in perspective for many both personally and professionally. Just as people have quickly had to change their daily habits, so have businesses, industries and membership organizations. But before we talk about what's expected in the future, let's think back to before all of this when the buzzword "digital transformation" was thrown around a lot within the association space. New web-based engagement strategies were continually being introduced as well as platforms for deploying more email. This current period of adapting however has shed light onto whether or not those transformative initiatives made have had their intended effects on members now. We know one thing to be certain - if these previous digital transformations did not include mobile, then they probably are not making the impacts that were hoped for.

A Clip from our Client-Exclusive Webinar

By Katie Argueta on 3 June 2020

We're giving everyone an inside look into what service and resources look like as a Clowder client. Michelle Berrones of the Pennsylvania Dental Association joined Client Success Manager Kelsey Druggan for a discussion on how the PDA Go app has served as mission control throughout the COVID-19 crisis. 

1 min read

Webinar with Association Analytics: Timely Communications

By Katie Argueta on 26 May 2020

We were excited to join Association Analytics for a recent webinar that focused on effective member communication. Our COO Brad LaTour spoke as a guest alongside ASAE's Reggie Henry. 

6 min read

What Client Success Means to Clowder

By Katie Argueta on 6 May 2020

Here at Clowder, we pride ourselves on our service. Our approach has always been that we're not just selling apps, but continuous, hands-on partnerships. Our Client Success team strives to serve as guides for building longevity and strong engagement in each of our apps. To showcase just how valuable our Client Success team is, we sat down with its Director, Alexa Kade, for a Q&A. Here's what she had to say:

Topics: Clowder News
1 min read

Your Members Don't Want More COVID-19 Emails

By Katie Argueta on 23 April 2020

We know old habits can be hard to break. But at a time where new information is constantly coming in and needing to be dispersed immediately, people are getting over inundated with email (our emails are probably the 2,353,296,413th you've gotten about COVID-19, which just further drives our point 😉). We understand as member-based organizations, that's been the go-to method for communicating with members for decades. However, we can't stress this enough - you should be relying heavily on a membership app throughout this crisis instead. Here's why:

2 min read

Client Spotlight: Pennsylvania Dental Association

By Katie Argueta on 6 April 2020

Our clients have really stepped up for their communities during the current COVID-19 crisis. This pandemic has caused numerous disruptions to member initiatives, events and other in-person interactions. Despite that however, they've been able to maintain a level of connectivity from afar through each of their respective membership apps. The use of mobile technology has played a key role in making this distance feel much more manageable.

2 min read

Social Distancing, Not Social Isolation

By Katie Argueta on 31 March 2020

“It’s important to note that social distancing does not mean social isolation.” Dr. Chaudhary (The New York Times)

3 min read

How Clowder Apps are Keeping Communities Intact & Informed

By Katie Argueta on 16 March 2020

It’s no secret many organizations are currently in a state of scramble as they restrategize the cancelled events, meetings and educational opportunities they rely on each year to bring their members together. The Coronavirus has affected countless gatherings and continues to do so. What’s ultimately been brought to light throughout this tumultuous time however, is the power that technology solutions hold in being able to bring us together when congregating in person isn’t possible. A great opportunity to showcase adaptability has presented itself to organizations. How they’ll be able to handle these cancellations and disruptions in general will be very telling to members as they evaluate how prepared and capable the organization really is. To quote our COO Brad LaTour, "When this is all over, they'll remember what you did to help them during this crisis."

Topics: Clowder News

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