Our Q2 release introduces two significant enhancements designed to transform how organizations engage with their communities and manage complex data structures. Let's explore these new features and the tangible benefits they bring to your digital engagement strategy.
Exhibitor Gamification transforms traditional event networking into an interactive, competitive experience that drives meaningful connections between attendees and exhibitors. This powerful feature increases booth traffic, enhances sponsor value, and provides measurable engagement metrics while creating a memorable, game-like experience that attendees genuinely enjoy.
By introducing elements of competition and achievement, Exhibitor Gamification significantly increases booth visits across your entire exhibitor floor, ensuring even less-trafficked exhibitors receive valuable attendee interactions. The real-time leaderboard creates friendly competition that motivates continued participation throughout your event, while comprehensive analytics help quantify the ROI for both your organization and exhibitors.
Event organizers have long struggled with uneven exhibitor traffic, difficulty measuring engagement, and maintaining attendee interest throughout multi-day events. Traditional approaches like passport programs involve cumbersome paper systems that are difficult to track and analyze.
Exhibitor Gamification addresses these challenges by:
Distributing attendee traffic more evenly across all participating exhibitors, eliminating the common problem of high-visibility booths receiving disproportionate attention
This feature transforms passive exhibition halls into interactive, dynamic spaces where meaningful connections happen naturally through the enjoyment of friendly competition.
Directory Sub-Items bring sophisticated data organization capabilities to your Clowder platform, enabling multi-level content hierarchies that mirror complex organizational structures. This enhancement allows you to present rich, interconnected information in an intuitive, user-friendly interface while maintaining streamlined navigation.
Organizations can now create more comprehensive directories with parent-child relationships between items, perfect for representing education or employment history, committee or chapter structures, product categories with multiple variants and much more. The feature maintains Clowder's signature easy navigation while significantly expanding the depth and richness of content you can provide to your community.
Organizations with complex hierarchical structures have faced limitations when trying to represent multi-level relationships in mobile directories. Previously, presenting related subsidiary information required either creating separate directories (causing navigation complexity) or flattening hierarchies (losing important structural context).
Directory Sub-Items solves these challenges by:
Preserving hierarchical relationships while maintaining an intuitive user experience
These powerful enhancements represent our ongoing commitment to providing innovative solutions that drive meaningful engagement and simplify complex information management. We look forward to seeing how your organization leverages these tools to create more compelling experiences for your community.
For more information or to schedule a demonstration of these new features, please contact your dedicated Client Advisor.